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Press Release  

InStranet Joins Genesys Interacts Program as Premiere Member
 
Alliance to provide significant improvements in customer service levels by delivering profile-based customer call context in real-time to agents
 
Chicago, August 27, 2003 – InStranet, a leader in knowledge-based applications, announced today it has joined the Genesys Interacts Program as a Premier Member.

InStranet is aligning with Genesys Telecommunications Laboratories, Inc., a subsidiary of Alcatel, to provide a software solution to the contact center industry that accelerates agent responses to customer queries, and facilitates up-selling/cross-selling of products and services through delivery of real-time profile-based customer call context to agents.

Genesys is 100 percent focused on software for call centers, delivering sophisticated routing and reporting across voice, e-mail and Web channels to ensure that customers are quickly connected to the best available resource - the first time. Genesys offers solutions for customer service, help desks, order desks, collections, outbound telesales and service, and workforce management. Leveraging this alliance, InStranet will give agents the ability to rapidly search and navigate call center databases, automating access to the most effective solutions to common caller problems, as well as to key product, marketing, and support documents.

Specific business benefits include:

  • Accelerates customer service and call handling times – Typical InStranet customers enjoy a 10-20 percent improvement in first-call resolution times, and up to 25 percent improvement in accuracy of answers provided to customers.
  • Increases up-sell and cross-sell success rates – The InStranet solution can automatically match key sales and marketing programs for up-sell and cross-sell using information collected by Genesys.
  • Improves agent readiness and training effectiveness – The solution measures and reports on content effectiveness including detailed reports on which call centers and which agents are “customer service ready” and which are lagging.

“The use of state-of-the-art data management and customer relationship management tools to improve agent productivity is a powerful selling proposition for today’s enterprises. We are very excited to align with Genesys to provide advanced “call context” information to our Contact Centers In-Line offering,” said Frank Florence, senior vice president, corporate development at InStranet, Inc.

“Delivering customer interactions with ‘in-context’ call data to the contact center desktop greatly enhances an agent’s ability to improve the customer service experience,” said Paul Segre, chief technology officer at Genesys. “Enterprises are able to leverage a broader range of existing customer information to personalize every interaction while reducing costs by providing faster answers.”

One of the keys to improving agent productivity and increasing sales effectiveness is providing call context and relevant customer information to agents in real-time as they are responding to customer inquiries. Call context ensures that an agent has immediate access to the most relevant and critical content needed to provide a superior customer service experience.

For example, a bank looking to improve agent productivity and customer service could deploy InStranet to provide call context. In this case, the agent could immediately see mortgage, finance, and investment documents related specifically to that customer’s incoming call and account profile (and other information contained across CRM or other databases). Further, after successfully answering the customer inquiries, the agent is automatically prompted through a series of relevant up-sell and/or cross-sell opportunities.



About InStranet

InStranet is a worldwide leader of multi-channel knowledge business applications. Global 2000 companies rely on InStranet's solutions to automate content and knowledge delivery for contact centers, field sales and Web self-care for servicing and sales initiatives. InStranet's Multi-Channel Knowledge Applications enable businesses to securely create, manage and deploy critical profile-based content for enterprise channels, and to analyze results to identify key successes or areas for improvement.

InStranet applications are currently deployed in many high-profile global enterprises, including 3M, AXA, BNP Paribas, Credit Lyonnais, France Telecom, Manpower, Orange, and Zurich North America. Global partners include Aspect Communications, BEA Systems, Genesys, IBM, Oracle, and Sun Microsystems. InStranet is headquartered in Chicago with offices in Paris, and technology and distribution partnerships throughout Europe and Asia.

For more information, contact:

InStranet, Inc.
InStranet EMEA
Andrew Zinger
(312) 629-4577
azinger@instranet.com